The High Coast in brief
In a remarkably short time, the High Coast has become one of Sweden’s fastest-growing tourism destinations and we couldn’t be more excited about what lies ahead.
There is something special about life here. Our ambition is for every visitor to experience the same qualities that make us proud to call the High Coast home: authenticity, warmth, care and a genuine sense of welcome.
Thousands of years of land uplift have shaped the High Coast into the dramatic landscape we see today, creating endless opportunities for adventure and exploration. Experiencing the region on foot is particularly rewarding, with an extensive network of hiking trails leading to spectacular viewpoints and unforgettable panoramas.
Few places in Sweden offer such varied terrain, making the High Coast an exceptional destination for outdoor experiences. Our many lakes, rivers and streams, together with the long and varied coastline, provide excellent opportunities for fishing. At the same time, the High Coast is just as rewarding for those looking to slow down, relax and simply enjoy being surrounded by nature.
Throughout the year, people across the destination work together to make the High Coast welcoming and accessible to everyone. Developing high-quality visitor services is an ongoing priority, and one example is our continued investment in a shared network of tourism services.
Today, our network includes 40 staffed tourist information locations, known as InfoPoints, as well as 20 additional service points. This allows us to meet visitors where they are and make information, inspiration and assistance easier to access throughout the destination.
We are also here to help you create memorable travel experiences and successful business opportunities in the High Coast. Please don’t hesitate to get in touch with us. Together with our partners across the region, we are continuously working to develop the destination and taking the High Coast to the next level.
